For the 2024 launch of the Air Max DN, I created internal brand visuals for Nike and JD Sports, focused on the theme of “Champions League Mentality.” The concept celebrated athletic ambition and competitive spirit through a bold, futuristic visual language. I designed striking 3D environments, product placements, and graphic assets that reinforced the campaign’s performance-led narrative. The result was an elevated brand experience that amplified the energy of the Air Max DN across Nike and JD’s internal marketing platforms.

Role and Responsibility: Campaign Art Direction, Visual Design, 3D Design, Creative Direction

  • Air Max DN Hyper Blue for Nike X JD Sports

  • Air Max DN Hyper Blue for Nike X JD Sports

  • Air Max DN Hyper Blue for Nike X JD Sports

  • Air Max DN Hyper Blue for Nike X JD Sports

Tasked with designing the 2024 Wireless x Spotify brand identity for Bayy Agency, I developed a vibrant and high-energy visual system that captured the spirit of the festival and Spotify’s cultural footprint. The work spanned merchandise, advertising, packaging, and digital touchpoints — including a VIP UX pass, campaign giveaway visuals, and branded playlist assets. The aesthetic merged bold colour gradients, editorial typography, and artist imagery to create a cohesive identity designed for both physical and digital festival environments.

Role and Responsibility: Visual Identity Design, Campaign Assets, Packaging Design, Merchandise, UX Branding

  • Description goes here
  • Description goes here

Elevating Smell Good's brand identity, I revitalized their visual presence. By designing new logos, typography, and color palette, I created a cohesive and captivating aesthetic. Additionally, I crafted stunning fragrance bottle and box packaging, along with a visual concept for a potential candle product. Experience the transformative power of design as Smell Good's essence is beautifully captured in every detail, leaving a lasting impression on fragrance enthusiasts.

Role and Responsibility: Product Design, Graphic Design, Creative + Art Direction

  • Monogram Logo

  • Package Design: Fragrance Bottle

  • Monogram Logo

  • Package Design: Box

  • Monogram Logo

  • Wordmark Logo

  • Package Design: Envelope

  • Alternative Wordmark Logo

  • Package Design: Fragrance Blotter

  • By TZESTUDIOS


To establish WHY’S THAT? Studio’s identity, I developed a bold and culturally resonant visual system that reflects the studio’s curious, boundary-pushing ethos. By designing a custom logomark, expressive typography, and a rich, analogue-inspired palette, I created a brand presence that feels both contemporary and timeless. Additionally, I crafted mockups for digital platforms and branded collateral, reinforcing the studio’s unique voice across multiple touchpoints. Every element was designed to echo the spirit of discovery at the heart of WHY’S THAT? — a space built for experimentation and sound.

Role and Responsibility: Brand Identity Design, Typography, Digital Design, Creative Direction

  • Landing Page

  • Brandmark Logo

  • Studio Logo

  • Social Media

  • Club Card

  • Typography

  • Colours

  • UI web design

  • Wordmark Logo


Embarking on a logo brand identity project for Olive + Bone, I amplified their brand presence to new heights. By designing both a primary and secondary logo, I captured the essence of their bed linen company with visual finesse. To provide a comprehensive understanding of logo implementation, I showcased their logos across various media platforms, including catalogues, social media platforms, and product shots. Witness the versatility of their brand identity as it seamlessly integrates into different visual contexts, leaving a lasting impression on their target audience.

Role and Responsibility: Graphic Design, Creative Direction + Art Direction

  • Olive + Bone Wallpaper

  • Olive + Bone Initials Logo

  • Olive + Bone Logo

  • Olive + Bone Catalog

  • Olive + Bone Catalog

  • Olive + Bone Wallpaper

  • Olive + Bone Typography

  • Olive + Bone Social Media

Commissioned to create the logo and digital brand identity for YBB’s Future Fridays initiative, I developed a bold, expressive visual system that speaks directly to the next generation of creatives. Future Fridays empowers young people to collaborate on passion projects every week in professional environments — a concept reflected through kinetic typography, a vibrant colour palette, and a modular digital layout. The branding extended across web, social media, out-of-home campaigns, and interactive experiences, creating a dynamic identity that inspires experimentation and creative self-expression.

Role and Responsibility: Logo Design, Visual Identity, Digital Branding, Typography, Web UI

  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here
  • Description goes here

Infused with the vibrant spirit of Jamaican language and culture, I had the privilege of digitally product designing the truck trolley for Magnum, the iconic tonic wine brand. With meticulous attention to detail, I ensured that the essence of Magnum shines through in every aspect of the design. Employing a captivating collaged sticker effect, I brought together the diverse elements of Jamaican patois language, celebrating its rich heritage. The design embraces Jamaican color gradients, captivating the eyes and immersing onlookers in the lively atmosphere of the island. Experience the fusion of design and cultural pride as Magnum's truck trolley becomes a moving canvas, spreading the unique flavor of Jamaica to all who encounter it.

Role and Responsibility: Product Design, Graphic Design, Creative + Art Direction

  • Magnum Truck Trolly

  • Magnum Truck Trolly

  • Magnum Sticker Pack

  • Magnum Truck Trolly

  • Magnum Sticker

When the SB LIVE podcast approached me to design their brand identity for their highly anticipated first season, I embarked on a creative journey to capture the essence of a Saturday night live show with a contemporary twist. Drawing inspiration from the vibrant energy of neon blue lights, I crafted a unique and captivating brand identity that exudes a dynamic and electrifying aura. Redesigning their logos and creating eye-catching social media assets for platforms like YouTube, Instagram, and TikTok, I ensured that every visual element reflects the high aesthetic standard of the podcast. Immerse yourself in the world of SB LIVE, where creativity meets Saturday night excitement, and join the audience as they experience a podcast like no other.

Role and Responsibility: Graphic Design, Brand Identity Research, Creative + Art Direction

  • SB Live - Announcement Post

  • SB Live - iPhone & Macbook View

  • SB Live - Youtube Thumbnail

  • SB Live - IG Story

  • SB Live - iPhone

  • SB Live - IG Post

  • SB Live - IG Post

  • SB Live - IG Post

With a passion for celebrating diverse beauty and an underlying theme of architectural material, Igor Hair entrusted me to design a playful sticker pack that reflects their core values. Embracing these values, I meticulously crafted bold and vibrant designs, bursting with colors that empower their clients and customers to forever align themselves with the brand. This sticker pack serves as a creative and expressive tool, allowing individuals to add a touch of Igor Hair's uniqueness and style to their everyday lives. Experience the joy of self-expression as these dynamic stickers become a symbol of inclusivity and architectural inspiration.

Role and Responsibility: Graphic Design, Brand Identity Research, Creative + Art Direction

  • Be You Stickers

  • Architectural Material Stickers

  • Igor Girl Stickers

  • Shake ‘n’ Go Stickers

  • Igor Hair Stickers

  • Comb Stickers

  • Look Good Feel Good Stickers

  • Igor Hair Stickers

  • Igor Icon Stickers

  • Igor Hair Sticker Pack